How to use sales and analytics to create a great value proposition in marketing

Whether you’re launching a new product or re-doing your website, creating a good value proposition statement is crucial in scoring sales. In this guide, we tell you everything you need to know to create an excellent value prop.

Read more

Top 13 benefits of using email marketing

If you’re considering email marketing, we've got news for you: email marketing beats other marketing channels any day. In this guide, we share 13 email marketing benefits.

Read more

Marketing and Sales: Key Differences and Everything You Need to Know

Marketing and sales work their magic when you combine them, but to make that happen, you need to understand their differences. This guide covers their goals, processes, roles, tasks and tools and shows you how to align marketing and sales for success.

Read more

How to calculate incremental sales and what it means for your business

Marketing is all about supporting and improving sales outcomes. By measuring incremental sales, marketing teams, sales managers and business owners can better understand the success of their promotional activity and direct future investment accordingly.

Read more

How to calculate sales volume variance and why it’s important

How can you calculate sales volume variance and what does it mean to your business? In this guide we explain what factors can impact sales volume variance and the formulae you need to measure it.

Read more

Smart Docs update: Easily Request eSignatures with PDFs and Google Sheets and Google Slides

To help you close deals faster, Smart Docs users on the Professional and Enterprise plan can now upload and share quotes, proposals and contracts in PDF format and set up templates using Google Sheets and Google Slides.

Read more

Grow your business with Pipedrive’s updated plans

Pipedrive can support your company’s growth every step of the way with our updated plans. Our four carefully curated plans give you the tools you need whether your business has just started or has gone international.

Read more